Devansh Thakkar

Freelance WordPress and WooCommerce Developer

Surat, Gujarat, India · UTC+5:30

7+ Years 250+ Projects 100% Job Success 15+ Countries

Who I Am

Devansh Thakkar is a freelance wordpress and woocommerce developer based in Surat, Gujarat, India. He has 7+ years of experience, has delivered 250+ projects for clients in 15+ countries, and holds Top Rated status on Upwork with a 100% job success score. He specialises in WordPress performance, WooCommerce, and technical SEO, and works directly with every client rather than through an agency.

In plain terms: I make WordPress sites fast, fix the ones that are broken, and build the ones that need to rank. Most of my work arrives as a problem rather than a brief, which suits me. A site that loads in seven seconds, a WooCommerce checkout losing people, organic traffic that fell off a cliff after a relaunch. Those are the jobs I am good at.

I work alone, deliberately. There is no account manager between you and the person writing the code, nobody gets swapped onto your project halfway through, and when you ask a technical question you get a technical answer the same day.

Identity and working details
Full nameDevansh Thakkar
ProfessionFreelance WordPress and WooCommerce Developer
LocationSurat, Gujarat, India
Time zoneUTC+5:30
Working since2020
Experience7+ years
Projects delivered250+, across 15+ countries
Upwork statusTop Rated, 100% job success score
EducationBCA in Computer Science, Swami Vivekananda College
LanguagesEnglish, Hindi, Gujarati
SpecialismsWordPress performance and Core Web Vitals, WooCommerce, custom theme development, technical SEO, schema markup
Works withDirect clients, agencies as a white-label developer, referrals
Typical reply timeWithin 24 hours on weekdays

Where You Can Verify Any Of This

Everything above is checkable on platforms I do not control, which is the point. The reviews on Upwork cannot be edited or deleted by me, and the project history is dated.

Background

Short version: I started by fixing other people's WordPress sites at an agency, and never really stopped.

  1. 2020 – 2021

    Web Developer, Iverve Infotech

    First professional role. Built and maintained WordPress sites for agency clients, which is where the troubleshooting habit came from: inheriting other people's builds and making them work.

  2. 2020 – 2023

    BCA, Computer Science, Swami Vivekananda College

    Bachelor of Computer Applications, studied alongside client work rather than instead of it.

  3. 2021 – present

    Independent WordPress developer

    Full-time freelance, working directly with clients in 15+ countries through Upwork, agency partnerships and referrals. Reached Top Rated status on Upwork with a 100% job success score.

  4. 2024 – present

    Performance and technical SEO focus

    Work shifted from building sites to making existing ones fast and findable. Core Web Vitals, schema architecture, and the kind of WooCommerce problems that only appear at scale.

What I Actually Work On

Roughly half my work is building something new and half is fixing something that is slow, broken or invisible in search.

Performance

This is the bulk of it. Speed optimisation and Core Web Vitals, usually on sites where previous attempts have plateaued. The distinction that matters most here is lab data against field data: a site can score 95 in PageSpeed Insights while real visitors wait four seconds, and almost every unsuccessful optimisation round I inherit was aimed at the wrong number.

WooCommerce

Store development and the problems that only appear at scale: filters that take three seconds, faceted navigation generating tens of thousands of junk URLs, checkouts that lose people at the payment step.

Building

Custom themes written without a page builder where performance matters, custom plugins when no existing one does the job cleanly, and redesigns that keep the rankings the old site earned.

Technical SEO

SEO approached as development rather than plugin configuration. Schema emitted from the theme rather than a plugin, internal linking that follows the site architecture, and the groundwork that decides whether good content can rank at all.

Page builders

I work in Elementor, Bricks and Divi, and I will tell you when a builder is the wrong tool for what you are building. A marketing site that changes weekly is a good case for one. A storefront with a performance budget usually is not.

What I do not do

Shopify, Webflow and Squarespace are not what I work in day to day. Neither is custom application development that happens to sit on WordPress. If that is your project I would rather say so than learn on your budget.

Evidence

Claims on your own website are worth very little on their own, so here is where to check them.

  • Case studies carry before and after numbers with the measurement source named for every figure. Where a client asked for confidentiality the company is anonymised, but the method is always stated so you can judge whether the number means anything.
  • Client reviews are reproduced word for word from Upwork, where I cannot edit or remove them. The originals are on my profile with the context of each project.
  • This website is itself a reasonable piece of evidence. It is hand-coded PHP with no page builder, and you are welcome to run it through PageSpeed Insights before you hire someone to improve yours.

If something here does not match what you find elsewhere, tell me and I will fix it. Consistency across sources is the whole point of this page.

How I Work

  • Fixed price, quoted after an audit. Not hourly. You know the number before work starts and it does not move unless the scope does.
  • Staging first. Your live site is never half-finished while work is in progress.
  • Milestone payments. You are never far ahead of delivered work.
  • You own everything on final payment. Theme, custom code, credentials. No proprietary framework underneath, no lock-in, and another developer can pick it up the next day.
  • Replies within 24 hours on weekdays, considerably faster for emergencies.
  • A 30 day defect warranty after launch. Anything that does not work as specified gets fixed at no charge.

If I am not the right person for your project I will say so on the first call rather than quote for it. A referral costs me nothing and a bad fit costs us both a great deal.

Tell Me What Is Broken

Free 30-minute call, no pitch. Bring the URL and the problem and you get a straight answer about whether it is fixable and roughly what it costs.